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Media Archives - Page 3 of 3 - SeattleMediaMaven

Category Archives: Media

The Seattle Times Online Network Continues Its Reign Over the Local News and Information Category – Ranked Number One in January and Overall Leader (Again) in 2011


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Hard­ly a day goes by with­out a mar­ket­ing sto­ry tout­ing the pow­er of local con­tent in con­nect­ing and engag­ing audi­ences. Seat­­tle-Taco­­ma adults are for­tu­nate to have a num­ber of qual­i­ty news and infor­ma­tion resources avail­able to them, which they turn to fre­quent­ly. After clos­ing out 2011 as the most vis­it­ed local media web­site (com­Score ranking),…


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Emerald City Sprouts Super Green Adults

Pho­to com­pos­ite by Scar­bor­ough Research Accord­ing to a recent Scar­bor­ough Research Report, All About the Super Gree­nies, Seat­tle ranks sec­ond only to San Fran­cis­co for adults who engage in 10 or more eco-friend­­ly activ­i­ties on a reg­u­lar basis. Port­land, OR and San Diego are tied for third. Not Your Typ­i­cal Tree Hug­gers Super Gree­nies, as Scarborough…


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Smooth Jazz Alive and Well in Seattle

You could almost hear the col­lec­tive gasp when San­dusky Broad­cast­ing announced abrupt­ly at the end of 2010 that, after 19 years, New Adult Contemporary/Smooth Jazz KWJZ-FM was chang­ing name and for­mat to Click (KLCK-FM) 88.9, a Mod­ern AC/Alt-Gold for­mat. While oth­er jazz pro­gram­ming exists on oth­er sta­tions (notably on KPLU-FM), KWJZ-FM was one of only…


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Seattle Radio News and Notes

Every­thing Old is News Again It appears Fish­er Com­mu­ni­ca­tions’ KVI-AM, which made the move from Con­ser­v­a­tive Talk to Oldies about this time last year, is return­ing to the Talk for­mat. It was announced that it will go all-tra­di­­tion­al Christ­mas music on Thanks­giv­ing and then make the switch on Jan­u­ary 3rd to “Smart Talk for a Sound…


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Marketing to Seattle Mariners Fans (Part 2)

If you build it, who will come? In Part 1 of  Mar­ket­ing to the Seat­tle Mariners fans, we cov­ered every­thing from atten­dance, to the econ­o­my and the price of beer. Today we are going to take a look at why you might want to stay in touch with these fans year round and what media cover…


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