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Activities and Events Attended Archives - SeattleMediaMaven

Category Archives: Activities and Events Attended

Seattle Media Spotlight: Classic Rock KZOK-FM

Written on July 29, 2014 by in Activities and Events Attended, Consumer Behavior, Demographics, Media, Media Planning and Buying, Politics and Voting, Psychographics, Purchasing Behavior, Radio, Rankings

Reel­ing in the Years: Clas­sic Rock and Seat­tle A life well-lived is a con­stant stream of “firsts,” some wel­come and exhil­a­rat­ing, and some not so wel­come and dis­qui­et­ing. The lat­ter includes the first time the music of your youth is referred to as “clas­sic rock.” Want your mind blown? The baby on the album cover…

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It’s Time for Lesser Seattle to Find a New Small Town

Written on July 29, 2012 by in Activities and Events Attended, Demographics, Sports

Except for the World’s Fair in 1962, Less­er Seat­tle in all its short-sight­ed­­ness has dom­i­nat­ed the city’s vision, or lack there­of, when it comes to the big ideas. If the pro­posed Son­ics are­na falls vic­tim to the usu­al 15-min­utes-of-fame Sports naysay­ers, the hand­wringers who just can’t help them­selves and the often polit­i­cal­ly moti­vat­ed chest-thumpers, it…

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Seattle Media Spotlight: KISW-FM

Written on June 20, 2012 by in Activities and Events Attended, Consumer Behavior, Coupon Usage, Demographics, Media, Psychographics, Purchasing Behavior, Radio, Restaurants

                        Hard-work­ing, Blue-Col­lar KISW-FM Rocks Steady As I was watch­ing Rock of Ages at the movie the­ater, it brought to mind Seattle’s annu­al sum­mer duel between radio’s Active Rock and Soft Adult Con­tem­po­rary for­mats. The Spring Arbi­tron PPM rat­ings once again have KISW-FM and…

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March Madness: The Real Action is in Front of the TV Set

Written on March 22, 2012 by in Activities and Events Attended, Consumer Behavior, Demographics, Generations, Media, Media Planning and Buying, One Day in Seattle, Politics and Voting, Sports

There are two things that sig­nal the com­ing of the Seat­tle Spring – the blos­som­ing of the cher­ry trees in the UW Quad and all the buzz sur­round­ing March Mad­ness and the NCAA Men’s Bas­ket­ball Tour­na­ment. The Big Dance is the only sport­ing event that is direct­ly cred­it­ed with drain­ing work­er pro­duc­tiv­i­ty. More than 140…

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Marketing to Seattle Mariners Fans (Part 2)

Written on November 21, 2011 by in Activities and Events Attended, Media, One Day in Seattle, Sports

If you build it, who will come? In Part 1 of  Mar­ket­ing to the Seat­tle Mariners fans, we cov­ered every­thing from atten­dance, to the econ­o­my and the price of beer. Today we are going to take a look at why you might want to stay in touch with these fans year round and what media cover…

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Seattle Mariners still a hit with market adults

Written on November 18, 2011 by in Activities and Events Attended, Sports

Pho­to by Phil Sny­der I’ve been toss­ing around which top­ic to tack­le first as my open­ing post in the Seat­tle Media Maven blog. I received the sign this past week when Ama­zon announced The Art of Field­ing, a bewitch­ing, base­ball-themed first nov­el by Chad Har­bach, as the best book of the year. Add to that…

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