Category Archives: Radio

Seattle Media Spotlight: Classic Rock KZOK-FM

Reeling in the Years: Classic Rock and Seattle A life well-lived is a constant stream of “firsts,” some welcome and exhilarating, and some not so welcome and disquieting. The latter includes the first time the music of your youth is referred to as “classic rock.” Want your mind blown? The baby on the album cover…

Seattle Media Economy Starts Year Strong

2013 was a year media companies were happy to have behind them. Fitful at best, most saw their revenues stall or decline. It was particularly so with Seattle media; by year end, ad spending was off 5.8% from 2012 with the most significant losses in, of all media, local spot television. One could almost hear…

KMTT-FM The Mountain is no more

103.7 The Mountain ends its schizophrenic format streak and becomes Rhythmic Hot AC The unofficial end of summer isn’t the only thing Labor Day signals. As is true with many long holiday weekends, it’s also when radio stations make changes in preparation for the fall book, as well as do some jockeying to position themselves…

Where will all the KPTK-AM Listeners Go?

After days of panicked speculation and a call-letter change to KFNQ in November, CBS Radio officially announced the switch of KPTK-AM from a Progressive Talk format to a CBS Sports station (branding it “The Fan”), effective January 1, 2013. This follows the same format switch (but to FOX Sports) that took place in Portland, OR…

Politics Not As Usual

If you watched any TV at all prior to the November election, this news might be astounding to you: According to a recent Market Profile from Media Life Magazine, television political advertising was down in the Seattle market in 2012 – almost 25% from the anticipated $45 million expected. While it appeared the airwaves were…

KVI-AM Returns to Lucrative Conservative-Talk Roots

After spending the past two years as first an Oldies station and then sliding back into a Lifestyle/Talk format last November, KVI-AM 570 has returned to its conservative roots. All the familiar conservative voices will be returning, including local political wonk John Carlson who has spent the 20-month hiatus on sister station KOMO-AM. The line-up…

Seattle Media Spotlight: KISW-FM

                        Hard-working, Blue-Collar KISW-FM Rocks Steady As I was watching Rock of Ages at the movie theater, it brought to mind Seattle’s annual summer duel between radio’s Active Rock and Soft Adult Contemporary formats. The Spring Arbitron PPM ratings once again have KISW-FM and…

Seattle Media News and Notes, February 2012

Seattle warms up with KRWM-FM 106.9 in February PPM ratings I hope you weren’t holding your breath over AM radio’s comeback when KOMO-AM took the top spot, and first-ever Arbitron PPM win, in January. Its reign was cut short as the station dropped back to a more typical #5 ranking in February with a 4.7….

Smooth Jazz Alive and Well in Seattle

You could almost hear the collective gasp when Sandusky Broadcasting announced abruptly at the end of 2010 that, after 19 years, New Adult Contemporary/Smooth Jazz KWJZ-FM was changing name and format to Click (KLCK-FM) 88.9, a Modern AC/Alt-Gold format. While other jazz programming exists on other stations (notably on KPLU-FM), KWJZ-FM was one of only…

Seattle Radio News and Notes

Everything Old is News Again It appears Fisher Communications’ KVI-AM, which made the move from Conservative Talk to Oldies about this time last year, is returning to the Talk format. It was announced that it will go all-traditional Christmas music on Thanksgiving and then make the switch on January 3rd to “Smart Talk for a…