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Radio Archives - SeattleMediaMaven

Category Archives: Radio

Seattle Media Spotlight: Classic Rock KZOK-FM

Reel­ing in the Years: Clas­sic Rock and Seat­tle A life well-lived is a con­stant stream of “firsts,” some wel­come and exhil­a­rat­ing, and some not so wel­come and dis­qui­et­ing. The lat­ter includes the first time the music of your youth is referred to as “clas­sic rock.” Want your mind blown? The baby on the album cov­er…


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Seattle Media Economy Starts Year Strong

2013 was a year media com­pa­nies were hap­py to have behind them. Fit­ful at best, most saw their rev­enues stall or decline. It was par­tic­u­lar­ly so with Seat­tle media; by year end, ad spend­ing was off 5.8% from 2012 with the most sig­nif­i­cant loss­es in, of all media, local spot tele­vi­sion. One could almost hear…


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KMTT-FM The Mountain is no more

103.7 The Moun­tain ends its schiz­o­phrenic for­mat streak and becomes Rhyth­mic Hot AC The unof­fi­cial end of sum­mer isn’t the only thing Labor Day sig­nals. As is true with many long hol­i­day week­ends, it’s also when radio sta­tions make changes in prepa­ra­tion for the fall book, as well as do some jock­ey­ing to posi­tion them­selves…


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Where will all the KPTK-AM Listeners Go?

After days of pan­icked spec­u­la­tion and a call-let­ter change to KFNQ in Novem­ber, CBS Radio offi­cial­ly announced the switch of KPTK-AM from a Pro­gres­sive Talk for­mat to a CBS Sports sta­tion (brand­ing it “The Fan”), effec­tive Jan­u­ary 1, 2013. This fol­lows the same for­mat switch (but to FOX Sports) that took place in Port­land, OR


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Politics Not As Usual

If you watched any TV at all pri­or to the Novem­ber elec­tion, this news might be astound­ing to you: Accord­ing to a recent Mar­ket Pro­file from Media Life Mag­a­zine, tele­vi­sion polit­i­cal adver­tis­ing was down in the Seat­tle mar­ket in 2012 – almost 25% from the antic­i­pat­ed $45 mil­lion expect­ed. While it appeared the air­waves were…


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KVI-AM Returns to Lucrative Conservative-Talk Roots

After spend­ing the past two years as first an Oldies sta­tion and then slid­ing back into a Lifestyle/Talk for­mat last Novem­ber, KVI-AM 570 has returned to its con­ser­v­a­tive roots. All the famil­iar con­ser­v­a­tive voic­es will be return­ing, includ­ing local polit­i­cal wonk John Carl­son who has spent the 20-month hia­tus on sis­ter sta­tion KOMO-AM. The line-up…


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Seattle Media Spotlight: KISW-FM

                        Hard-work­ing, Blue-Col­lar KISW-FM Rocks Steady As I was watch­ing Rock of Ages at the movie the­ater, it brought to mind Seattle’s annu­al sum­mer duel between radio’s Active Rock and Soft Adult Con­tem­po­rary for­mats. The Spring Arbi­tron PPM rat­ings once again have KISW-FM and…


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Seattle Media News and Notes, February 2012

Seat­tle warms up with KRWM-FM 106.9 in Feb­ru­ary PPM rat­ings I hope you weren’t hold­ing your breath over AM radio’s come­back when KOMO-AM took the top spot, and first-ever Arbi­tron PPM win, in Jan­u­ary. Its reign was cut short as the sta­tion dropped back to a more typ­i­cal #5 rank­ing in Feb­ru­ary with a 4.7.…


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Smooth Jazz Alive and Well in Seattle

You could almost hear the col­lec­tive gasp when San­dusky Broad­cast­ing announced abrupt­ly at the end of 2010 that, after 19 years, New Adult Contemporary/Smooth Jazz KWJZ-FM was chang­ing name and for­mat to Click (KLCK-FM) 88.9, a Mod­ern AC/Alt-Gold for­mat. While oth­er jazz pro­gram­ming exists on oth­er sta­tions (notably on KPLU-FM), KWJZ-FM was one of only…


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Seattle Radio News and Notes

Every­thing Old is News Again It appears Fish­er Com­mu­ni­ca­tions’ KVI-AM, which made the move from Con­ser­v­a­tive Talk to Oldies about this time last year, is return­ing to the Talk for­mat. It was announced that it will go all-tra­di­­tion­al Christ­mas music on Thanks­giv­ing and then make the switch on Jan­u­ary 3rd to “Smart Talk for a…


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