Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the pib domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home/maujeu/seattlemediamaven.com/wp-includes/functions.php on line 6121

Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the wptouch-pro domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home/maujeu/seattlemediamaven.com/wp-includes/functions.php on line 6121

Deprecated: The called constructor method for WP_Widget class in SearchWidget is deprecated since version 4.3.0! Use __construct() instead. in /home/maujeu/seattlemediamaven.com/wp-includes/functions.php on line 6121

Deprecated: The called constructor method for WP_Widget class in SubscribeWidget is deprecated since version 4.3.0! Use __construct() instead. in /home/maujeu/seattlemediamaven.com/wp-includes/functions.php on line 6121

Deprecated: The called constructor method for WP_Widget class in TwitterWidget is deprecated since version 4.3.0! Use __construct() instead. in /home/maujeu/seattlemediamaven.com/wp-includes/functions.php on line 6121

Deprecated: The called constructor method for WP_Widget class in SocialWidget is deprecated since version 4.3.0! Use __construct() instead. in /home/maujeu/seattlemediamaven.com/wp-includes/functions.php on line 6121

Deprecated: Hook jetpack_check_mobile is deprecated since version jetpack-8.3.0 with no alternative available. in /home/maujeu/seattlemediamaven.com/wp-includes/functions.php on line 6121
SeattleMediaMaven - Page 2 of 5 - Understanding the Seattle Market and the Media That Deliver It

Media Planning: A Legend, Slapdashery, Bandied Buys and An Offer to Help

The loss of a leg­end It was with great sad­ness that I learned of the recent pass­ing of media research leg­end and men­tor to many, Erwin Ephron. I nev­er met Mr. Ephron, but hear­ing of his pass­ing feels like I lost an admired col­league. I dis­cov­ered his writ­ings ear­ly in my career and lat­er made…

KMTT-FM The Mountain is no more

103.7 The Moun­tain ends its schiz­o­phrenic for­mat streak and becomes Rhyth­mic Hot AC The unof­fi­cial end of sum­mer isn’t the only thing Labor Day sig­nals. As is true with many long hol­i­day week­ends, it’s also when radio sta­tions make changes in prepa­ra­tion for the fall book, as well as do some jock­ey­ing to posi­tion them­selves to…

Seattle Market Review: All That Glimmers is not Economic Gold

It’s been a while since I lament­ed the state of Seat­tle’s local econ­o­my and the con­tin­ued dec­i­ma­tion of the nation’s eco­nom­ic back­bone – small busi­ness­es, and with it the mid­dle class. So after a hia­tus due to some shuf­fling of work pri­or­i­ties accom­pa­nied by fits and starts, plus a recov­ery from knee surgery, Seat­tle Media…

Where will all the KPTK-AM Listeners Go?

After days of pan­icked spec­u­la­tion and a call-let­ter change to KFNQ in Novem­ber, CBS Radio offi­cial­ly announced the switch of KPTK-AM from a Pro­gres­sive Talk for­mat to a CBS Sports sta­tion (brand­ing it “The Fan”), effec­tive Jan­u­ary 1, 2013. This fol­lows the same for­mat switch (but to FOX Sports) that took place in Port­land, OR

Politics Not As Usual

If you watched any TV at all pri­or to the Novem­ber elec­tion, this news might be astound­ing to you: Accord­ing to a recent Mar­ket Pro­file from Media Life Mag­a­zine, tele­vi­sion polit­i­cal adver­tis­ing was down in the Seat­tle mar­ket in 2012 – almost 25% from the antic­i­pat­ed $45 mil­lion expect­ed. While it appeared the air­waves were…

That’s a Wrap!

Apolo­gies to reg­u­lar Seat­tle Mar­ket Review read­ers who access the reports from this site. Seat­tle Media Maven has been on a much-need­ed and most wel­come hia­tus. As we stare into the mighty abyss of the fis­cal cliff and you pon­der what could be in 2013, you can tem­per your out­look with all the good and…

Revving up for a Recovery: Seattle Market Review, October 2012

There is a lot going on in and around the mar­ket that the­o­ret­i­cal­ly is posi­tion­ing it to go full throt­tle once we get a go sig­nal on the recov­ery. While we wait, the Seat­tle mar­ket con­tin­ues to sput­ter along, look­ing one minute like the lead car and the next as run­ning on fumes. As not­ed in…

Technology Sector Masks High Seattle Unemployment: Seattle Market Review, September 2012

After a jaw-drop­ping drub­bing at the first pres­i­den­tial debate, the Oba­ma admin­is­tra­tion dug deep for some good news and came up with a drop in the unem­ploy­ment rate, to 7.8%. Seat­tle Media Maven remains uncon­vinced and eager­ly awaits the adjust­ed fig­ures, like­ly to be released some­time after Novem­ber 6th. Accord­ing the Labor Depart­ment, about 15%…

Up, Down, Sideways – It’s Anyone’s Guess: Seattle Market Review, August 2012

While Seat­tle con­tin­ues to chalk up some impres­sive rank­ings and rev­enue suc­cess­es, the bot­tom line is that the recov­ery, if that is what you want to call it, has all but flat-lined with min­i­mal growth and lim­it­ed con­fi­dence across the nation. Recent news arti­cles high­light­ing weak real income, scarce jobs, inven­to­ries out­pac­ing sales and a…

KVI-AM Returns to Lucrative Conservative-Talk Roots

After spend­ing the past two years as first an Oldies sta­tion and then slid­ing back into a Lifestyle/Talk for­mat last Novem­ber, KVI-AM 570 has returned to its con­ser­v­a­tive roots. All the famil­iar con­ser­v­a­tive voic­es will be return­ing, includ­ing local polit­i­cal wonk John Carl­son who has spent the 20-month hia­tus on sis­ter sta­tion KOMO-AM. The line-up…